Creative Director job description, roles, responsibilities, skills

Creative Director job description, roles, responsibilities, skills

In this post, we will look at the “Creative director job description”. Here you will see Creative director roles, responsibilities, skills and experience. This information is very useful for employers when choosing the best candidate for this position. It’s also very useful for job seekers when preparing their resume and for job interviews.

Creative Director job description

The Creative Director role will be creating and leading brand experiences – striving for elegant, intentional and modern visuals for Okta. The role requires strong design system thinking, organizational skills and an eye for detail. Extensive understanding in overseeing the implementation of brand and marketing assets with accuracy, consistency and high levels of quality is required. Being able to manage work streams that guarantees on time delivery and a clear work flow is critical. The role also requires strong strategic thinking that will allow for quick problem solving and prioritization in a fast-pace environment. Due to the highly collaborative nature of this role and given the management requirements, strong interpersonal skills and team-based experience is required.

Creative Director job description is very clear. The ideal candidate inspires team mates and internal clients with vision and dedication to brand and packaging excellence. Helps business organizations achieving business goals through world-class packaging and brand designs. Understands the complexity of packaging systems and knows how to set the visual standard for scalable categories in different channels.

See Also: Art Director Job Description, Roles and Responsibilities

Creative Director job Roles and Responsibilities

• Develop strategies and tactical execution of design communication materials in all media
• Review and approve jobs for B & C level of work and not necessary for the transaction type of work (D & E)
• Coordinate with the various stakeholders creative strategy and tactical execution, and make sure they are in alignment with project scope & budget needs
• Assess & define photography, image needs and other art assets
• Provide key strategic & tactical insight during key client input meetings
• Conduct all phases of project execution as it relates to Art Direction
• Present creative concepts and provide clear direction to senior management
• Partner with Cross Functional teams (account, traffic, production) to provide comprehensive and inclusive project management
• Art direct internal and external photo shoots
• Provide direction to and supervise designers as needed
• Oversee the design and implementation of brand expressions across all mediums – events, ads, presentation & storytelling, web, mobile, interactive, OOH, video, collateral, etc. Delivering high-quality experiences that are intentional, beautiful, and support company’s brand strategy.
• Provide inspiring creative leadership: mentor, coach and grow a team of visual and brand designers.
• Collaborate with Head of Creative, VP of Design and across company’s marketing teams to build strong partnerships and trust.
• Envision and implement a cohesive visual style for all brand experiences, working closely with the Head of Creative.
• Manage the prioritization and assignment of all creative requests, in close collaboration with our Sr. Project Manager.
• Evangelize learnings from partnerships and teams to continually improve the quality and efficiencies of our work.
• Protect the integrity of the brand, while encouraging creative exploration and risk-taking.
• Evolve style guides, usage and processes necessary to deliver consistent brand experiences.
• Design with purpose and effectively communicate rationale behind user-centric design choices.
•  The ideal candidate inspires team mates and internal clients with vision and dedication to brand and packaging excellence. Helps business organizations achieving business goals through world-class packaging and brand designs. Understands the complexity of packaging systems and knows how to set the visual standard for scalable categories in different channels.
• Develop and strengthen brand assets, including style and usage guides, finalized to broad packaging systems in multiple and diverse categories.
• Enhance the team knowledge of best design practices and trends in packaging and graphic design
• Work with Brand Managers, Marketing and Content Managers to provide end-to-end visual creative support.
• Present and defend the work with Senior Leadership team members
• Understand and respond to testing metrics and performance data to define or adjust the direction of creative designs
• Plan, attend and direct photo shoots
• Willingness and ability to take on design-related operational tasks finalized to processes and productivity improvement
• Write Amazon documents, as a leader or as a contributor
• Be an active leader in the Amazon design community

Creative Director Requirements:

• Proficiency in entire Adobe CS Suite: InDesign, Illustrator, Photoshop, Acrobat Pro along with Microsoft PowerPoint, Word and Excel
• Working knowledge of printing processes and pre-press proofing and specifications
• Strong communication skills and demonstrated experience in communicating and discussing concepts with senior-level clients is critical
• Ability to work well in a cross-functional team environment
• Strong strategic thinker coupled with conceptual skills
• Highly creative out-of-the-box thinker with a “start-up” entrepreneurial mentality
• Excellent verbal and written communication skills

Minimum Qualification

• Degree in graphic design, visual design or relevant design degree.
• Broad experience across brand and visual design for web, events, campaigns, digital marketing, presentations, collateral, corporate communications, etc.
• Extensive knowledge of design principles for branding and marketing with demonstrable knowledge of UI design, information hierarchy and typography.
• Executive presence to convey brand visuals and storytelling to a technical audience.
• Fluency in Adobe CC, Figma and HTML/CSS.

Experience

• In-house work experience
• Ability to draw and illustrate
• Experience in working with premium and global brands

Read Also: Art Director Job Skills and Experience

Resources:

1. How to Become a Creative Director: Education and Career Roadmap – Study.com

2. Creative Director Training and Degree Programs – Learn.org