Marketing Manager, Business Responsibility Jobs at Meta – Austin, TX

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The Global Business Marketing team is looking for an experienced, savvy and nimble marketer, who is passionate about the role Meta plays in the evolution toward a safer digital landscape that protects people and helps businesses grow, to join our Safety & Integrity marketing team. As the digital ecosystem continues to evolve, driven by societal issues, cultural shifts and demand for safer, more inclusive spaces, our work to demonstrate that Meta is a safe and meaningful place for people and brands remains a top priority. The successful candidate will develop and execute the marketing strategies and programs to support critical Business Responsibility efforts for advertisers, agencies, partners and industry bodies. This person will need to think creatively to bring simplicity and transparency to these complicated, nuanced topics while collaborating with a wide network of internal partners, such as Integrity, Policy, Comms, Legal, Sales, Marketing and Product Marketing. Deliverables include marketing programs, POVs, narratives, messaging, collateral, visual content, digital communications and more. We’re looking for a strategic thinker, a storyteller and a proactive self-starter with confidence operating in high-pressure situations with stakeholders. Having a solid understanding of the digital advertising industry, including how the advertising landscape is changing due to societal shifts and pressure, is a must.
Marketing Manager, Business Responsibility Responsibilities
  • Help set the business marketing strategy for Safety & Integrity initiatives globally, developing progressive approaches to educate, inspire and enable clients and the industry
  • Craft the outbound marketing strategy for Business Responsibility for key solutions and GTM moments related to integrity (e.g., elections, ads and commerce policies/best practices), responsible media investments (including DE&I and youth wellness) and the regulatory environment
  • Create and scale compelling, integrated marketing content (e.g., POVs, narratives, messaging, presentations, guides, product collateral, videos, digital, etc.)
  • Collaborate with cross-functional partners (e.g., Industry Marketing, Events, Global Customer Marketing, Comms, Digital) on opportunities to leverage and scale work via major marketing moments, campaigns and channels to reach relevant audiences
  • Partner with global cross-functional teams, including business product marketing, sales, PR and policy, to advance goals
  • Stay abreast of breaking news, geopolitics and technology trends in the advertising industry
Minimum Qualifications
  • BA/BS degree in business, communications, journalism, marketing or similar
  • 6+ years of experience in marketing or advertising, including communications, product marketing, account or strategic planning in advertising agencies, marketing organizations or industry associations
  • Knowledge and energy about the digital advertising industry
  • Experience synthesizing complex technology products and client needs into simple, powerful stories and messages
  • Experience thriving in a rapid, ambiguous and high-pressure environment
  • Proven project management experience and prioritization skills

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To apply for this job please visit www.metacareers.com.

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